Alchemy Brand Lab

SELL YOUR  SOUL

SCALE YOUR BRAND

You’re Ready to Scale. Is Your Brand?

[ you’ve given your business all you’ve got ]

Your energy.

Your heart. 

Your soul.

 [ now it’s time to scale, and fast ]

But growth can be a trap: a surge in responsibilities, a flood of new faces, an influx of scrutiny—they all line up to test your mettle.

The gap between the Founder and the Frontline widens. The soul of your company risks being lost in a whirlwind of intense change and competing priorities.

[ alchemy has the antidote ]

To save your company’s soul, we’ll need to sell yours.

We turn the brand you lead into gold

Insight. Intuition. Imagination. That’s how we uncover the hidden truths within the Founder’s soul—all in search of a potent elixir with the power to upend convention, elude logic, even defy gravity.

We transform this spirit into a guiding force, forging a brand that is:

  • Your brand? It’s a mirror. Reflecting a vision only you can own.

  • Strip the superfluous. Set free your soul and watch your brand take flight.

  • Don’t just talk. Bare your soul to those who listen.

  • Not just higher. Farther. Your brand deserves its own skyline.

  • Growth isn’t size. It’s reach. You don’t have to be present for your presence to be felt.

SOUL $OLD SEPARATELY

Put your spirit in every room.

Cultivate a sense of common purpose.

Ensure everyone sticks to the winning strategy.

Building your brand so it’s not just a slogan—but an anthem.

One that doesn’t merely speak—it roars.

That does more than sell—it soars.

The Founder’s soul is our secret ingredient. It’s what no competitor can ever copy. By infusing it into your brand, we:

Meet Your Soulmate

Hi. I’m Ebrahim.

[ it rhymes with ice cream ]

I’ve never been much good at fitting in. But standing out? That’s always come naturally.

I’ve spent two decades granting brands their wings. Over this time, I learned that true breakthroughs require a willingness to explore beyond conventional boundaries and the courage to color outside the lines.

Relying on the same stale sources, warmed-over methods, and crusty frameworks as your competitors is the surest way to get carried away into a sea of sameness. Beloved brands aren’t driven by data or figured out in a focus group; they have a heart, a beat, a soul. And much like their Founders, they didn’t get to where they are by being like anybody else.

I founded Alchemy to add power to the will of Founders, building brands that embody their spirit, propel their vision, and leave a lasting legacy.

It may sound like magic, but it’s not. It’s Alchemy.

Ready to scale your brand?

Let’s sell your soul!

Summon Us


(312) 550 3800

5900 Balcones Drive, Suite 100
Austin, Texas 78731

Souls Sold